Create Art Kids.

LOGO DESIGN + BRANDING

2020–⁠2021

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Create Art Kids Brings the Art to You.

What was done:

Brand strategy
Visual evolution
Product design
Digital strategy
Social media presence
Marketing

Challenge + Solution.

Create Art Kids hosts on the go kids art classes and parties throughout San Diego, California. This company needed a logo, flyers, social media posts, and business cards made.

The tone of this business emphasizes fun, creativity, and safety. The branding has to appeal to both children and adults alike.

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Color Palette.

Bright orange and sunshine yellow are used as the primary colors to emphasize fun, happiness, and creativity .

Purple and blue are used sparingly to add to the feeling of creativity, while also adding a sophisticated and warm feeling.

Typeface.

Headlines: Soap regular, Look Script light, and Helvetica Neue bold.

Body text: Helvetica Neue light.

Emphasizing Fun and Safety.

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Art Direction and Designer: Yliana Alba

Photo images credit to Unsplash.

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